For Anecdotes by Artists, a new fragrance brand launching exclusively at Sephora on Sept. 14, each scent starts with a story, as its name implies. Rather than leading with transportive notes or celebrity-fronted campaigns, Anecdotes by Artists brings the perfumer’s own memories and emotions to the forefront. For its debut collection of three eaux de…
Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making. What’s the opposite of gatekeeping? Welcome to “Payment Processing,“ in which we ask stylish, generally cool people who’ve tried it all about their favorite fashion and beauty buys. For those who have also spent hours wondering how Hailey Bieber’s…
Nancy Twine is entering her second act as a beauty founder. Nearly four years after Wella Company acquired her first venture, hair-care brand Briogeo, the entrepreneur has launched Soulstice, a new hair-care brand focused on high-performance formulas at more affordable prices. Her love for the hair industry — and scrappy startup culture — ultimately brought her…
HQ: San Francisco, CAFounders: Fatema Yasmine Akhund and Lily HolmSocial: InstagramCategory: ApparelE-comm: ashaki.com Price Range: $150-$950Hero Products: The Prana Bloom White Cotton Skirt ($365), Lilac Shanti Tiger Backless Fringe Dress ($525)Stockists: Wolf and Badger, Flying Solo NYC, Harper 67 Vintage & Modern Resale BoutiquePR Representation: CLD PRHow to get in touch: info@ashaki.com Origin Story Fatema Yasmine Akhund is…
Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making. Each month, Fashionista editors try a *lot* of beauty products. And while not every formula we test is a winner, we’re constantly unearthing new favorites. Here, we’ve rounded up our latest hair, skin, fragrance, wellness and makeup discoveries —…
These are the stories making headlines in fashion on Thursday. Victoria’s Secret & Co. Reports 10% Sales Spike in Q2 Victoria’s Secret & Co. released its Q2 2026 results on Thursday, which showed a 10% net sales increase to $1.61 billion. In Q2 2026, the company also received IEEPA tariff refunds of more than $140…
Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making. New York Fashion Week is nigh. When our editors aren’t organizing our busy show schedules, we’re restocking our wardrobes and test-running the latest runway trends. This month, team Fashionista gravitated toward eye-catching accessories, including an adjustable tassel necklace, playful…
In August 2025, Zara Larsson stepped out on stage to open Tate McRae’s “Miss Possessive” tour, wearing a beaded, hibiscus flower-adorned mini skirt. That special little piece of intricately woven materials turned out to be part of the blueprint for her vibrant, Y2K-infused “Midnight Sun” fashion aesthetic. Of course, neither Larsson nor the emerging designer…
Aliyah Bah, better known as Aliyah’s Interlude, has already hit a number of career milestones: She created her own trending aesthetic, #Aliyahcore; has sat front row at major New York Fashion Week shows; and performed at music festivals including Lollapalooza and OutLoud. But there’s one more thing she knew she wanted to achieve before she dies.…
Occasionally, we use affiliate links on our site. This in no way affects our editorial decision-making. For our Weekly Drop Watch column, Fashionista scours the market to curate the most noteworthy releases from our favorite fashion and beauty brands. Keep scrolling for this week’s highlights. Fashion Launches Alex Mill Fall 2026, Chapter 1 Alex Mill introduced part…